How clean and enrich data can save you money?

Data is one of your most valuable business assets — but only if it stays accurate, complete and usable.
With Nodus Analytics AI, your data becomes a governed and continuously refreshed asset that fuels analytics, forecasting and Agentic workflows.
Data cleansing and enrichment protect your investment and ensure you extract maximum value from every record.

Data Decay is Ruining Your Revenue Growth

More than 30% of CRM data decays every 12 months, and the pace increases in fast-changing markets.
Errors, outdated contacts and missing fields create friction across sales, SDR and marketing operations.
Manual verification is slow, expensive and drains time that should be spent growing revenue — and it prevents teams from forecasting reliably or scaling outreach.

Reliable Data Accelerates Your Efforts

With Nodus Analytics AI, verification and enrichment happen automatically.
Our hybrid process — automation plus human validation — re-verifies company and contact data every 30 days to maintain 95% accuracy.
You gain higher delivery rates, better call-connection ratios and a database you can trust for your growth efforts, your CRM and your AI-driven processes.

  • Finding your perfect audience

    Beyond basic demographics, Nodus enables targeting with firmographic, technographic, behavioural and intent-based attributes.
    You can enrich your market view with revenue, employee bands, job roles, org-charts, technologies, regions, drive-times and more.
    Data is delivered securely with complete company and contact information, ready for CRM ingestion, ABM programs or Agentic outreach.
    Mailing lists and formats can be fully customised to your workflow.

  • Clean, compliant, consistent

    Our in-house team refreshes UK business data monthly, ensuring every dataset is fresh, accurate and compliant.
    High-quality, AI-ready information boosts your marketing campaigns, ABM initiatives and sales development efforts.
    Better data produces better results — improving ROI, lowering CAC and giving your teams the confidence to act on every opportunity.

Get a deeper dive into the types of data we provide and the types of insights it powers.

Download the complete framework with all datapoints available for each layer and related subsections.